Tamina

A golf lifestyle identity connecting Tamina's T symbol and wordmark across golf balls, club covers, bags and apparel imagery.

One mark, from the swing to everyday gear

設計重點

A compact symbol carries the same identity across golf balls, equipment and apparel.

需要解決的課題

The identity needed to stay recognizable across touchpoints of different sizes and materials, from a golf ball to a bag and apparel.

我們選擇的方法

A wing-like T symbol and widely spaced wordmark anchor the system; restrained black-and-white contrast carries across gear and fabric imagery.

實作帶來的改變

The case presents the symbol's applications across equipment and apparel in one coherent sequence.

Tamina's symbol and wordmark

A supplied image showing the black symbol and spaced TAMINA wordmark.

Tamina — Tamina's symbol and wordmark

A mark at small scale

A visual application with a golf ball on the course, showing how the mark reads on a small surface.

Tamina — A mark at small scale

Identity on club headcovers

A supplied image placing the white symbol and name on black material.

Tamina — Identity on club headcovers

Monochrome brand application

A supplied image connecting golf equipment and brand objects through one tonal system.

Tamina — Monochrome brand application

Recognizable on larger gear

A supplied image showing the symbol on the bag and a smaller tag.

Tamina — Recognizable on larger gear

A brand beyond the course

A supplied image showing apparel, cap and glove applications together.

Tamina — A brand beyond the course

A mark that survives scale

Symbol-only and wordmark versions address different areas on the ball, headcover and bag.

One impression across materials

The supplied images show a consistent monochrome expression across leather, fabric and plastic surfaces.

Source images versus visualization

Six supplied brand-application images are presented as source material; the new cover is identified as a staged visualization.